DIGITAL MARKETING IN ASIA

Marketing consultants come in many forms.
AsiaMarketeers specializes in driving sales through your digital or e-marketing channels
by thinking thoroughly about the marketing ideas and how your money is spent.
I'll talk to you, your employees and your customers before building a strategy and recommending any changes. This might sound obvious, but look around - it isn't.
We are also big on measurements and analytics; by measuring
your marketing efforts we can optimize for better marketing investments.

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Thursday, February 16, 2012

Online/Internet Marketing job opportunity in Hong Kong

I have new job opportunity for Online Marketing Executives. See below details and feel free to spread the news. Candidates with agency experience are welcomed. 


A global financial services company is looking for Online/Internet Marketing Executives (Lead Generation, SEO, SEM, Direct Media Buying). 

Job Description
The focus of this role will be planning and executing online & marketing initiatives.  Other activities will include support in various marketing roles, such as content, events, and product vision.

Reporting to the Head of Marketing, this role covers the following:

·         Manage campaigns across multiple online channels, including Search, Display and Social. Constantly test variants to optimize performance
·         Run A/B Testing to optimize website, landing pages and sign-up path
·         Manage and improve the measurement of customer acquisition campaigns (Google Analytics)
·         Use a highly metrics driven approach to help set the direction of our acquisition campaigns
·         Work hand-in-hand with our marketing, content, product and design teams to implement recommendations
·         Develop and execute online advertising strategy
·         Optimize website for search engines
·         Research media websites for ad buy
·         Execute direct media buys
·         Advertising related market research
·         Work closely with business analyst to deliver results
·         A/B testing

This is a hands-on role with a great opportunity to have substantial impact quickly.

Skills we are looking for
·         Metrics, Metrics, Metrics!
·         Online campaign management experience
·         Online marketing experience (search, display)
·         Direct media buying experience
·         Experience with Google analytics, adwords, Salesforce, other 3rd party tools
·         SEO background
·         Very strong planning, tracking and reporting drive – this will be a major role in the job
·         Link development skills to enhance link popularity
·         Understanding of Google, Facebook, LinkedIn, etc. networks
·         Good knowledge of natural search market & search engines
·         Strong communication and liaison skills both written and verbal (essential)
·         Well organized with exceptional attention to detail (essential)
·         Good knowledge of Microsoft Word, Excel, PowerPoint and Outlook
·         Good literacy and accuracy skills
·         Mandarin will be a plus
·         Strong understanding of design

What are you going to get out of this?
·         Work in an extremely promising company – profitable, fast-growing, high-energy
·         Competitive salary
·         Standard Healthcare plan
·         Exposure to global ecommerce markets and the fast pace Internet industry

Role is located in Central, Hong Kong and will be reporting to the Head of Marketing. Send Resume directly to us at marketing.recruit@henyep.com with the subject line: “Online/Internet Marketing Executive – Hong Kong”